(As of 03.09.2020)
We would hereby like to inform you about the processing of personal data carried out by ANDREAS STIHL AG & Co. KG (hereinafter "STIHL") in accordance with the EU General Data Protection Regulation (GDPR) on the website www.stihl.com. If you have any questions or comments about this data protection information, you can send them at any time to the email address given in section 2.
2. Name and contact details of the data controller and the data protection officer
3.2 Online presence and website optimisation
6. Amendments to this declaration
The following data protection information informs you about the type and scope of the processing of so-called personal data by STIHL. Personal data is information that can be directly or indirectly assigned to you.
This data protection information applies to data processing by ANDREAS STIHL AG & Co. KG, Badstraße 115, 71336 Waiblingen ("responsible party") within the framework of the website www.stihl.com. STIHL's data protection officer can be contacted at the above address, in the name of the Data Protection Department, or at datenschutz@stihl.de.
When you access our website, the browser used on your end device automatically sends information to the server of our website and temporarily stores it in a so-called log file. The following information is collected without your intervention and stored until automatic deletion:
The legal basis for the processing of the IP address is Article 6 (1) lit. f GDPR. Our legitimate interest follows from the purposes of data collection listed below.
The IP address of your terminal device and the other data listed above are used by us for the following purposes:
The data is stored for a period of 7 days and then automatically deleted. Furthermore, we use so-called cookies, analysis tools and targeting methods for our website, as explained in more detail below in section 3.4.
In order to make visiting our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your terminal device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us or our partner companies to recognise your browser on your next visit (so-called long-term cookies). Cookies cannot be used to access other files on your computer or to determine your e-mail address.
The cookies listed in the cookie information are used on this website.
Insofar as we use cookies that are absolutely necessary for the provision of our websites, the legal basis for the processing of personal data using these cookies is Art. 6 (1) lit. f GDPR.
Personal data is only processed by cookies for marketing purposes or for the creation of statistics if you have given us your consent to do so. The legal basis for this is Art. 6 para. 1 lit. a GDPR.
Cookies are stored on your terminal device and you have full control over their use. By changing the settings of the internet browser, you can deactivate or restrict the transfer of cookies. Cookies that have already been stored can be deleted at any time. This can also be done automatically. If cookies are deactivated for our websites, you may no longer be able to use all the functions of the websites to their full extent.
This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA ("Google"). The responsible entity for users in the EU/EEA and Switzerland is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, Ireland, 1600. Google Analytics uses cookies, which enable an analysis of your use of the website. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States.
The STIHL website uses Google Analytics with the extension "anonymize IP". This means that your IP address collected by the Google Analytics cookie is shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before being transferred to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of STIHL, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
The legal basis for the processing of personal data using cookies is Art. 6 para. 1 lit. a GDPR. You can revoke this consent at any time by adjusting your cookie preferences as described above.
In addition, you can delete cookies that have already been saved at any time in the settings of your browser. If you do this, you may no longer be able to use all the functions of the websites to their full extent.
For more information on terms of use and data protection, please visit www.google.com/analytics/terms/de.html or www.google.com/intl/de/analytics/privacyoverview.html.
On our website, we use the services of YouTube, LLC 901 Cherry Ave., 94066 San Bruno, CA, USA, a company of the provider Google. To protect your personal data, we use the extended data protection mode option provided by YouTube. When you call up a page in which a YouTube video is embedded, a connection is established to the YouTube servers and the content is displayed on the website by informing your browser. According to YouTube's information, however, data is only transmitted to the YouTube server in "extended data protection mode" if you actively start the video.
If you are logged in to YouTube at this time, the information about the videos you have viewed will be assigned to your YouTube member account. You can prevent this by logging out of your member account before visiting our website. YouTube stores your data as usage profiles and uses them for the purposes of advertising, market research and/or designing its website according to needs. Such evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, and you must contact YouTube to exercise this right.
By integrating YouTube videos, we are pursuing our interest in making our website more interesting and attractive for our visitors and to achieve a better presentation of content or facts. The legal basis for the use of the plug-in is Art. 6 para. 1 lit. f GDPR.
For more information on the purpose and scope of data collection and processing by YouTube, please see the privacy policy. There you will also find further information on your rights and setting options to protect your privacy: https://policies.google.com/privacy.
If you contact us by telephone, e-mail, post or in any other way with a request or if we contact you, we also process your personal data, e.g. name, address, telephone number as well as the contents of the message. These details are processed for the purpose of being able to deal with your enquiry correctly. In addition, your data may also be processed for statistical purposes. More details on this in the following. Your data will only be used to the extent necessary in each case. If necessary, e.g. because your enquiry concerns the ordering of printed materials held by another company of the STIHL Group, or within the framework of the customer support service, your data will be passed on to this other company of the STIHL Group if and insofar as this is necessary to process your request. The legal basis for the processing of the data described above is Art. 6 Para. 1 lit. b GDPR, insofar as this is connected with the initiation or fulfilment of a contract with you, e.g. in the case of complaints, or on the basis of Art. 6 Para. 1 lit. f GDPR, as we have a legitimate interest in corresponding with you on business.
Communication data is deleted insofar as it is no longer required for exchanges with you and any statutory retention periods have expired.
Telephone conversations with our customer support will only be recorded with your prior consent for quality assurance or training purposes and deleted after a maximum of 90 days. Consent to the recording of calls is, of course, voluntary. You can revoke your consent at any time with future effect, for example by asking the employee on the phone to stop the recording. The processing of your data is based on your consent (Article 6 para. 1 lit. a GDPR).
We use service providers for our customer support services with whom corresponding order processing contracts have been concluded in accordance with Art. 28 GDPR.
STIHL also processes the above data to create statistical evaluations. These serve the purpose of improving and further developing the products and services offered by STIHL, in particular with regard to product characteristics, product safety, service quality, marketing and with regard to optimising the dealer network. For the preparation of the evaluations, personal data will only be used to the extent necessary for the above purposes. As far as possible, the data is pseudonymised or anonymised before it is used. In order to increase the statistical significance of the evaluations, STIHL also combines the aforementioned data with information on meteorological and/or geographical characteristics from other data sources such as weather and map services. The results of the evaluations are used exclusively in aggregated form and are also passed on in this form and for the aforementioned purposes to other companies affiliated with STIHL if necessary. Customer-related evaluations are not carried out unless the customer has expressly consented to this. The legal basis for the processing of the data described above is Article 6 (1) sentence 1 lit. f GDPR.
Certain processing, such as customer support, is carried out by companies within the STIHL Group. Therefore, data is regularly transferred within the group of companies. As a rule, the transfer takes place on the basis of a contract processing agreement. In other cases, for example for the analysis of aggregated data for the purpose of market research, Art. 6 (1) lit. f GDPR is the legal basis for the transfer, whereby our legitimate interest lies in the efficient design of our processes.
We do not usually pass on your data to recipients based outside the European Union or the European Economic Area. Insofar as this is necessary from a technical point of view, the data transfer is encrypted and based on so-called standard contractual clauses of the EU Commission.
In addition to the right to revoke the consent you have given to us, you have the following further rights if the respective legal requirements are met:
Under the conditions of Art. 21 (1) GDPR, data processing may be objected to for reasons arising from the particular situation of the data subject.
The above general right of objection applies to all processing purposes described in this privacy notice that are processed on the basis of Article 6 (1) (f) of the GDPR. Unlike the specific right to object to data processing for marketing purposes, we are only obliged to implement such a general right of objection under the GDPR if you provide us with reasons of overriding importance.
We revise this data protection information when changes are made to this website or on other occasions that make this necessary. You will always find the current version on this website. You should therefore visit this website regularly to find out about the current status of the data protection information.